Stories ignite change. Stories shape our future. The StoryWorks blog is about helping you leverage your story for change.

  1. The Search for Meaning

    “Indeed, the stories that people tell serve as the container that gives meaning to their lives and that holds their world together.” “Stories, of course, come in all kinds of shapes and sizes. Years ago I came across a Texas-based storyteller who divided stories with true meaning into four categories: “Ha-Ha!“ (stories that are funny); “Aha!“ (stories that surprise or...

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  2. Stories Have No Secrets

    “…the secret of the Great Stories is that they have no secrets. The Great Stories are the ones you have heard and want to hear again. The ones you can enter anywhere and inhabit comfortably. They don’t deceive you with thrills and trick endings. They don’t surprise you with the unforeseen. They are as familiar as the house you live...

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  3. A Story is Like a House

    “A story is not like a road to follow … it’s more like a house. You go inside and stay there for a while, wandering back and forth and settling where you like and discovering how the room and corridors relate to each other, how the world outside is altered by being viewed from these windows. And you, the visitor,...

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  4. Digital Storytelling

    I stumbled upon this great resource for digital storytelling from the BBC. “Without a good narrative to guide your audience, they won’t be captivated enough to stay with you and watch or listen to your content. We hear from producers, scriptwriters and directors working across drama and factual about how to construct an engaging narrative to help draw in your...

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