How to Tell a Great Story

Here’s how to use storytelling to your benefit.

“We tell stories to our coworkers and peers all the time — to persuade someone to support our project, to explain to an employee how he might improve, or to inspire a team that is facing challenges.

“It’s an essential skill, but what makes a compelling story in a business context? And how can you improve your ability to tell stories that persuade?” (How to Tell a Great Story. Harvard Business Review)

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