1. StoryCorps

    “StoryCorps’ mission is to preserve and share humanity’s stories in order to build connections between people and create a more just and compassionate world.” “StoryCorps is built on an uncompromising commitment to excellence throughout the organization that includes an intense focus on the collecting, sharing, and preserving of people’s stories;...

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  2. Story and Getting to the Right Ending

    “The solution of a problem is not always the resolution. Using the structure of story highlights when the resolution has been missed even after the planned actions. Resolve to solve your problems to the real ‘happy ending.'” – author Madelyn Blair Why Your Organization”s Problems Need a Story Full article...

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  3. The Moral of the Story

    “Stories not only help us organize our memories and experiences, they also spread ideas and values. Narratives are instrumental to human culture and psychology, yet little is known about the machinery in our brains that perform the work of processing them. While we know that reading a story involves memory,...

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  4. Story and Social Movements

    “Social movements tell a new story. In this way they acquire leadership, gain adherents, and develop a capability of mobilizing needed resources to achieve success. Social movements are not merely reconfigured networks and redeployed resources. They are new stories of whom their participants hope to become.” – Marshall Ganz –...

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  5. Using Storytelling in Organizational Change

    “People often refute that business shouldn’t be about stories but about facts and figures? About rational analysis and objectivity, rather than about emotions and subjectivity. Probably it should be when it comes to taking important decisions. But once decisions are taken, the biggest challenge lies in changing the mindsets of...

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