1. Story and Social Movements

    “Social movements tell a new story. In this way they acquire leadership, gain adherents, and develop a capability of mobilizing needed resources to achieve success. Social movements are not merely reconfigured networks and redeployed resources. They are new stories of whom their participants hope to become.” – Marshall Ganz –...

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  2. Using Storytelling in Organizational Change

    “People often refute that business shouldn’t be about stories but about facts and figures? About rational analysis and objectivity, rather than about emotions and subjectivity. Probably it should be when it comes to taking important decisions. But once decisions are taken, the biggest challenge lies in changing the mindsets of...

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  3. Storytelling and Your Leadership

    “Storytelling makes leadership possible. A leader without the ability to tell a great story has lost the platform and power to persuade. Researchers have discovered that even judges and seasoned attorneys prefer story briefs to logo briefs (those built totally on logical argument). An empirical study on the power of...

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  4. Building a Narrative Organization

    “The value of narrative in your organization extends well beyond telling stories in your annual report and newsletters… Stories provide a practical and sustainable structure for sharing knowledge and revealing connections between seemingly disconnected information. Stories illustrate quantitative data, yield insight into lessons learned, and surface tacit knowledge. Stories also...

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  5. Story is the Engine of the Possible

    If you don’t want anything to change … then aim to be perfect. Perfection serves to maintain the status quo. If you want to change the world.. then change the story … unleash your imagination as imperfect as it may be… and begin to create a “new world.”

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