The Centre of Excellence in Communications and The Centre for Excellence in Public Sector Marketing (CEPSM), Ottawa, in association with Catapult Media, Halifax, are offering a series of professional development workshops for the Atlantic Canada public and not-for-profit sectors in the context of the Atlantic Canada Marketing and Communications Professional Development Program, Halifax, Nova Scotia, [...]

Strategic Planning

Date: December 16, 2009 --- Filed under: Public Engagement

The Canadian AIDS Society is a national coalition of over 120 community-based AIDS organizations across Canada. CAS has selected Catapult Media to develop their three-year strategic plan. Working in collaboration with CAS and its members and stakeholders we will be developing a plan to support the mission and mandate of CAS.

So much of how we see the world is constructed by the frames in which we position our values and our ideas, in turn these frames ultimately shape our world view.  Frames clearly articulated by George LaKoff, are created through language.  Catapult Media has launched www.storyworks.ca  to begin to work in partnership [...]

Working with leaders in HIV/AIDS, youth and homelessness, community economic development, culture, international development, environmental and education sectors it is clear to me that cross-sectoral conversations need to take place on a more strategic level.
 We don’t live in silos.  So much of our work towards progressive social change however still is so isolated on a [...]

“A story is a re-imagined experience narrated with enough detail and feeling to cause your listeners’ imagination to experience it as real,” says storytelling guru and author Annette Simmons.
One of the things that I have learned working in the NGO community for two decades is that we have a hard time telling our [...]

Waiting on the The World to Change

Date: July 6, 2007 --- Filed under: Public Engagement

One of the most insipid characteristics of globalization is the utter alienation it has created between citizens and their capital, communities, civic agency and our collective power. Civil organizations are working in a focused effort in a variety of public engagement campaigns to get out the vote, to make poverty history to rebirth democratic [...]

The Power of the Collective

Date: June 29, 2007 --- Filed under: Public Engagement

As the fog rolls through the harbour in St. John’s Nfld. it has not obscured the view for over 400 Canadians gathered here.These Canadians are members of co-ops or credit unions. In fact they are like 1 in 4 Canadians, millions of us belong to credit unions and cooperatives.
They are gathered here at the [...]

G8 lacking leadership

Date: June 8, 2007 --- Filed under: Public Engagement

It is painfully ironic that the the world "leaders" at the G8 summit lack the leadership to grapple with the challenges of our time. From AID, to trade to climate change, the best they can do is try not to piss each other off… how pitiful is that!

In a recent interview in the New York Times Magazine Al Gore says, “The monolith of apathy and opposition has begun to break up; and because social change, like climate change is nonlinear, the shift in public opinion may come about very suddenly.”
The tipping point may in fact already be at hand even in [...]

In a CBC interview aired May 17th, world-renowned author, philosopher and recent winner of the prestigious Templeton Prize, Charles Taylor says that in our post-911 adversarial world the absence of meaning in the lives of young men is fertile ground for suicide bombers. “We need to look into what makes this kind of meaning vacuum,” [...]

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  • Canadian AIDS Society
  • Catapult Media will be working with the Canadian AIDS Society a coalition of 120 community-based HIV/AIDS servicing organizations to develop its three-year strategic plan. Catapult Media has also been engaged by CAS to carry out an evaluation.

  • Social Media Campaign
  • New health promotion campaign for women over 40.

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